The second way you can market your home-based business is your voice mail message. The outgoing message of your answering machine and/or voice mail system can promote your business when you're not able to answer the phone.
If you're like me and your home number and business number are one and the same, combine the two with a short message. For example, my answering machine and voice mail messages say, "You've reached the Hamakers and the home office of Sarah Hamaker, freelance writer and editor. We're not able to come to the phone right now, so please leave a message and your call will be returned as soon as possible."
Provide additional information about your product or services if applicable, such as if you're accepting new clients or have a special running currently.
Also train your children to answer the phone in a professional manner, such as, "Hello, this is the Hamakers. How may I help you?" Then to also ask, politely, "Who is calling, please?"
Teach your children what information is needed when taking messages, such as name, time and date of call, phone number to return the call, and reason for calling.
Voice mail messages and phone etiquette can help promote your home-based business for free.
Until next time,
Sarah
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