Tuesday, July 3, 2012

Online Advertising

Figuring out what advertisements to run can be challenging, especially for small businesses. "What Kind of Online Ad Should Your Small Business Run?" gives some tips on navigating the tricky waters of online advertising.

Display ads can increase overall brand awareness. Banner ads might not generate a lot of click-through, but they do up recognition of your business.

Facebook ads can be a great way to get involved with social media. Facebook allows you to ultra-target your ads, which can mean getting your business before people who are more likely to be interested in what you have to offer.

Keyword ads allow you to reach people who are searching for your products or services.

Check out these online ads and see what might work for your business.

Until next time,
Sarah

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Content Sarah Hamaker
Photo of Sarah, Copyright Donna Hamaker
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