The Ins and Outs of Kickstarter

If you're looking for funds for a project, Kickstarter might be for you. "Funding For a Small Project or Product with Kickstarter" from Small Business Trends provides an overview of how this online service works and why it might be good for you.

Here's how Kickstarter works: you basically pre-sell a product to real consumers before it's ready for the market. If your project has a clear goal and will eventually be completed, then you can use Kickstarter to raise funds. Starting a business, however, does not qualify as a project. Categories include art, comic, dance, design, fashion, film, food, games, music, photography, publishing, technology and theater.

Of the more than 26,000 project successfully funded, more than 18,000 raised between $1,000 and $9,999, which makes Kickstarter a good fit for small business projects.

Until next time,

Sarah